Cenário de marketing: Targeted campaigns​

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Disponível com: Copilot for Microsoft 366 Nível do cenário:
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KPIs impactados

Leads criados

Custo por lead

Benefício de valor

Crescimento da receita

Poupança de custos

Using Copilot to targeted campaigns​


1. Audience segmentation

Prompt Copilot to recommend customer segmentation options for consideration based on specific campaign objectives and revenue goals.

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Refine your audience targeting to ensure that campaign messages are reaching the most receptive groups.​

2. Strategic campagaign briefs

Collaborate with your marketing team using Copilot in Teams. It assists in brainstorming campaign ideas, setting goals, and assigning tasks.​

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Copiloto em Equipes

Accelerate campaign planning, align stakeholders, and ensure a cohesive approach.​

3. Content creation and refinement

Use Copilot to draft marketing content, such as blog posts, social media updates, and email campaigns. It provides real-time suggestions and helps maintain consistent messaging.

Microsoft Copilot icon

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Enhance content quality, save time, and engage your audience effectively.​

4. Data-driven insights

Analyze campaign performance data with suggestions from Copilot in Excel for new formula columns and insightful charts.​

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Copiloto no Excel

Optimize campaigns based on data-driven insights, leading to better ROI.​

5. Collaborative campaign review

During campaign reviews, Copilot in Teams can assist in summarizing key points, identifying areas for improvement, and suggesting next steps. ​

Microsoft Teams icon

Copiloto em Equipes

Facilitate efficient discussions, align stakeholders, and drive campaign success. ​

1Acesse Copilot em copilot.microsoft.com or the Microsoft Copilot mobile app and set toggle to “Web”
2Acesse Copilot em copilot.microsoft.com, o aplicativo móvel Microsoft Copilot ou o aplicativo Copilot no Teams e alterne para “Trabalho”