Scénario marketing : Targeted campaigns​

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Disponible avec: Copilot for Microsoft 366 Niveau du scénario :
Commencer

KPI impactés

Prospects créés

Coût par prospect

Bénéfice de valeur

Hausse des revenus

Économies de coûts

Using Copilot to targeted campaigns​


1. Audience segmentation

Prompt Copilot to recommend customer segmentation options for consideration based on specific campaign objectives and revenue goals.

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Refine your audience targeting to ensure that campaign messages are reaching the most receptive groups.​

2. Strategic campagaign briefs

Collaborate with your marketing team using Copilot in Teams. It assists in brainstorming campaign ideas, setting goals, and assigning tasks.​

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Copilote en équipe

Accelerate campaign planning, align stakeholders, and ensure a cohesive approach.​

3. Content creation and refinement

Use Copilot to draft marketing content, such as blog posts, social media updates, and email campaigns. It provides real-time suggestions and helps maintain consistent messaging.

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Enhance content quality, save time, and engage your audience effectively.​

4. Data-driven insights

Analyze campaign performance data with suggestions from Copilot in Excel for new formula columns and insightful charts.​

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Copilote dans Excel

Optimize campaigns based on data-driven insights, leading to better ROI.​

5. Collaborative campaign review

During campaign reviews, Copilot in Teams can assist in summarizing key points, identifying areas for improvement, and suggesting next steps. ​

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Copilote en équipe

Facilitate efficient discussions, align stakeholders, and drive campaign success. ​

1Accédez au Copilot sur copilot.microsoft.com or the Microsoft Copilot mobile app and set toggle to “Web”
2Accédez au Copilot sur copilot.microsoft.com, l'application mobile Microsoft Copilot ou l'application Copilot dans Teams, et réglez le bouton sur « Travail »