Сценарий продаж: Targeted prospecting​

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Доступен с: Copilot для продаж (включает Copilot для Microsoft 365) Уровень сценария:
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Опыт сотрудников

Using Copilot to targeted prospecting​


1. Get sales context

Use Copilot in Outlook an email from a potential customer. With Copilot for Sales it can include context from your CRM system.​

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Copilot для продаж

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Второй пилот в Outlook

Simplify adding items to the CRM system to ensure a complete record of the customer engagement.​

2. Update your CRM

Use Copilot for Sales in Outlook to save the email to your CRM and update the CRM record.

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Copilot для продаж

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Второй пилот в Outlook

Update records in your CRM system directly from Outlook where you’re communicating with your customer.​

3. Score leads and prioritize

Extract CRM data into Excel and score leads based on propensity criteria. Use Copilot in Excel to create useful charts.​

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Scoring and prioritizing leads help focus efforts on the most promising prospects, improving the efficiency of the sales process.​

4. Nuture lead and prospecting

In Outlook, prompt Copilot for Sales to create personalized outreach messages tailored to the interests and needs of each high-priority lead and opportunity.

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Copilot для продаж

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Второй пилот в Outlook

Personalized messages increase the likelihood of engagement, making leads feel valued and understood.​

5. Conduct meaningful engagements

Set up a call to follow up on prospect. In the Teams meeting, use Copilot for Sales to provide talking points and sales insights from your CRM system.

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Copilot для продаж

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Второй пилот в командах

Build credibility with your customer by having the right background information and talking points while you meet.​

6. Analyze conversation

Review the sales meeting recap generated by Copilot for Sales in Teams. The recap includes an analysis of customer engagement, sales KPIs, and suggested action items.

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Copilot для продаж

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Второй пилот в командах

Improve future sales conversations by reviewing past sales calls, KPIs, and best practices.​

1Доступ к Copilot по адресу copilot.microsoft.com or the Microsoft Copilot mobile app and set toggle to “Web”
2Доступ к Copilot по адресу copilot.microsoft.com, мобильное приложение Microsoft Copilot или приложение Copilot в Teams и установите переключатель в положение «Работа».